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Jan 1, 2014

Rimini Wellness 2014

Energy, adrenaline and fitness: Vibram® Fivefingers® couldn't definitely miss out on this. From May 30th until June 2nd , Rimini hosted Rimini Wellness : the most awaited fair of the year addressed to all the fitness enthusiasts. Vibram took part to the event as a protagonist thanks to Vibram FiveFingers® , the first minimalist five-finger shoes. During the fair, Vibram helped the public discover the wellness benefits of minimalism and functional training thanks to a partnership with StrongFirst . Vibram FiveFingers® was settled at booth StrongFirst (Hall C5) where it was possible to attend for free the lessons included in the schedule together with some demonstrations of kettlebell, barbell, bodyweight and powerlifting thanks to the best StrongFirst instructors and AIF-FIPL technicians. VIBRAM® FIVEFINGERS® WORKSHOP The sensorimotor lesson developed from the perception of the soil: using different sensorial surfaces, the foot was used not only as a fulcrum, but also as a primary receptor. During the workshops, topics of key interest were covered. These included the approach towards Vibram® Fivefingers® and its perfect implementation in the sports sector and in everyday life. Our life experience passes through our feet: time has come to put on a pair of Vibram® Fivefingers® and rush to rediscover it.

Press Contacts

World Wide Coordination
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Tel. +39 02 91320415


840 Commonwealth Avenue
Boston, MA 02115
Rekha Purwaha
Tel. +1.781.467.9520 rekha.purwaha@vibram.com